Publix lands at No. 4 on inaugural Forbes Halo 100 List

Publix has been named to the inaugural Forbes Halo 100 list, ranking No. 4 out of 100 companies and No. 1 in the grocery industry.

The Florida-based company landed on Forbes’ inaugural Halo 100 list which “highlights excellence in delivering the experience that customers want to have.” Forbes partnered with HundredX, a Dallas-based data and analytics company that has developed an innovative way of collecting customer experience feedback, to determine the list with feedback from 110,000 customers on more than 2.8 million interactions with different brands over the past year. Customers were asked to select up to 75 brands that mattered to them from more than 2,000 options and share their opinions and experience with those brands on factors like the treatment of customers, treatment of employees, sustainability efforts, community support and social stances.

“For more than 90 years, we’ve been passionately focused on customer value,” said Publix Director of Communications Maria Brous. “Our customers know they’ll have a pleasurable shopping experience, receive help from friendly, knowledgeable associates and find unique, quality products at Publix. Being named to this list is a reflection of our associates’ dedication to treating our customers like royalty.”

In a press release, Publix highlighted the company’s culture, which provides associates with on-the-job training, promote-from-within opportunities, and tuition reimbursement programs to help further their career goals.

Publix also touted their commitment to communities it serves. As a Feeding America Visionary Partner, the company supports Feeding America member food banks and other nonprofits to help alleviate hunger throughout the Southeast. Publix also works with organizations like the Arbor Day Foundation, Audubon Society and National Parks Foundation to help protect Florida’s freshwater supply.

To read about Publix’s ranking and see the full list, click here.